Produced in partnership with Roller Rabbit 

Having grown up on more than one coast – and having a career that often sends me to seaside locales – I can’t remember a time when Roller Rabbit wasn’t part of my wardrobe. From light-as-air hand-blocked tunics and kurtas that can be thrown over a swim suit or just as easily over jeans, to their iconic cosmetic cases and pajamas which are a mainstay of my gift cupboard, I have loved Roller Rabbit for years. 

Recently I had the opportunity to spend time with their incredible team in New York and was so honored to be asked to co-host the grand “reopening” of their Charleston shop. After a two-year hiatus from the market, all of the chic Charlestonians have been waiting for the return of the shop to King Street, and I wanted to create a proper welcome back! 

Below are some of my favorite moments from the evening, along with some styling tips from the Roller Rabbit team! 

Florals & Atmosphere 

I enlisted the uber-talented and lovely Lily Peterson of Flowershop to design a traffic-stopping floral arch for the shop entrance. Since the event fell on the Tuesday after Halloween, we wanted to create a lush and wild installation with thickets of branches, moss and leaves that evoked the fall season. Punctuated by dark and moody blooms, the installation was the subject of many a photo by passerbys. For the interior, Lily brought in vintage glass vessels and filled them with dark flowers, untamed branches and leaves. The effect was stunning yet understated – exactly the right aesthetic for Roller Rabbit. 

The Charleston shop has a sweet outdoor courtyard and shared pathway that we lined with woven rattan hurricane lanterns, generously loaned by Amanda Lindroth. 

The Menu 

One of my favorite Charleston restaurants is Baba’s on Cannon, and I managed to convince the owner (and my dear friend) Edward to cater the party. Baba’s is inspired by neighborhood cafes in Europe that offer coffee and pastries in the morning, a beautiful selection of sandwiches and small bites for lunch, and delectable snacks, plates and cocktails for dinner and beyond. For this event, we created a modified menu of some of Baba’s most popular plates: Southern favorites deviled eggs and pickled okra teamed with beautifully-seasoned ricotta crostini and gruyere puffed pastry with truffle shavings. And to cap it all off, we had homemade cookies. To die for. 

The Looks 

I spent the day prepping for the party and trying on pretty much everything in the shop. I ultimately decided on the Naia dress which was a lovely complement to the fall vibes and décor. Roller Rabbit’s head of marketing, Carolyn Phillips, is rocking the Maribelle Klara dress which she styled with a belt by Chanel. 

My team Stacey and Kayla went with classic kurtas layered over jeans with heels, which is a great way to style your lighter pieces as temperatures drop. Stacey’s dress is here and Kayla’s is here.  

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There are so many great pieces on the site right now, and I am packing the Galvin cardigan to bring with me up to chilly Martha’s Vineyard. If you love the new Roller Rabbit collections as much as I do, the team has an exclusive offer just for my readers. Shop on RollerRabbit.com and in stores between now and November 27th and get 15% off of your purchase with the code LUCY15.  Happy shopping! 

Thank you for supporting the brands that support Lucy Cuneo. We are rigorous about vetting brands to ensure they mirror our values and brand aesthetic because at the end of the day, giving our audience useful, information or inspiring ideas is our mission and we will not compromise this to work with brands that do not make sense for us and this community. 

When you read our partnership content you can be assured that: Lucy has personally reviewed the products, met with the brand representatives or visited showrooms as schedules allow, worn/styled clothing items, tested products – and above all  photographed items herself to ensure they “read” through her creative lens – and fit within the framework of Lucy Cuneo Lifestyle.